The samples listed here cover my two key categories: website content and blog writing. For more information on print collateral, custom newsletters, or other branding materials, please send me a message! I’d be happy to share other work with you to start a conversation.
Part I: Website Content
As a freelancer, I team up with business owners and other marketing professionals to craft engaging, original website content. Each and every section needs to be easy-to-read and on-brand—from the headers on the home screen, to the tone on the contact page. You can see some of my words in action on these sites:
Indy Soft Water
As a local, family-owned business, Indy Soft Water wanted their website content to be friendly and down-to-earth. They love educating their clients about clean water!
Klipsch-Card Athletic Facilities
After the successful launch of Grand Park Fieldhouse in Westfield, Indiana, the Klipsch-Card business duo needed some fresh content. This website introduces their latest venture and helps showcase their expertise.
Lunar Companies works with local builders and homeowners on a variety of construction projects, but their favorite is custom deck building. Their new Lunar Decks website content is solely focused on that high-end service.
Part II: Blog Writing
My clients are experts in their field, but they often don’t have the time (or desire) to write blog articles about their work. They hire me to create relevant content on their behalf, and I have a lot of fun researching their industries and coming up with new topics. Here are some highlights:
Enhanced Telecommunications & Data
Going through a company re-brand (and new website) in the middle of 2016 was the perfect time for this professional staging company to re-visit their blog. Home Matters always has great pictures to reference in their articles!
Indy Soft Water
This family-owned business has a real passion for their clients and community. Their water softeners and water filtration systems (and great service!) help deliver quality water for homeowners, renters, and commercial spaces.
LCS Heating & Cooling
When their regular blogging started to drop off, LCS Heating & Cooling realized it was time to outsource the writing. We teamed up at the start of 2016 to educate local homeowners on HVAC issues and good air quality.